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About Report on Marketing

Report on Marketing is a partnership with the Institute of Canadian Agencies where the country’s leading advertising, marketing, media, and PR agencies and brands discuss insights, cutting-edge research, and drivers of effectiveness.

About the ICA

Established in 1905, the Institute of Canadian Agencies is the association of Canada’s advertising, marketing, media and PR agencies. Together, they have created and delivered some of the most effective and memorable campaigns, strategies and media ideas ever seen in our country and around the globe.

If you’d like to know more about the ICA or working with its members, contact Scott Knox, President & CEO scott@theica.ca.

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The views and opinions expressed are those of the ICA and authors and do not necessarily reflect the official policy or position of The Globe and Mail and Globe Media Group.

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