“Starting in September, we’re marking 10 years of Globe Style Advisor by looking ahead to the future. Since its first issue the magazine has been a glossy stylebook for refined living, shining a spotlight on innovative people, places and products that help Canadians live well.
This year, we elevate the magazine experience with a refreshed look, a focused editorial calendar and updated sections to remain Canada’s go-to lifestyle guide.”
Andrew Sardone
Editorial Director
Premium
Readership
Delivered to 294,000 home subscribers in affluent neighbourhoods across Canada.
Higher Incomes
43% higher incomes than average Canadians.
2.7x more likely to have HHI of $200K+
Affluent fashionistas
Our readers are 58% more likely to spend $1000+ on clothing
(past 12 months)
Active car buyers
Our readers are 89% more likely to purchase a premium vehicle (next 12 months)
Source: Vividata Fall 2021 Study – National, Total 14+. Globe Mon-Fri print readers who obtained the last issue via paid subscription (household)
Circulation: AAM 2019 Audit, Print (subscribers only) + Digital Replica
Experience the new Style Advisor
September’s fashion and beauty issue introduced our stunning new design and enhanced features for our 10th anniversary year.
We explore where style is headed next with insights from influential Canadians who are reshaping the industry and introduced the new Essentials section, with product stories and trend roundups, giving readers a 360-degree perspective on what’s new in the market.
It’s the perfect location for your brand to connect with our engaged, affluent readers.
Four annual style guides, four key themes
March 2022
Travel in Style
BOOKING DEADLINE: Thursday, February 3
PUBLICATION DATE: Friday, March 11
May 2022
Design at Home
BOOKING DEADLINE: Thursday, March 31
PUBLICATION DATE: Friday, May 13
September 2022
The Best of Fall Fashion & Beauty
BOOKING DEADLINE: Thursday, August 4
PUBLICATION DATE: Friday, September 9
November 2022
Holiday Fashion & Entertaining
BOOKING DEADLINE: Thursday, October 20
PUBLICATION DATE: Friday, November 25
September 2022
The Best of Fall Fashion & Beauty
Our fall fashion and beauty issue with a special focus on the connection between style and film. It’s a creative relationship that feeds our desires for what we wear – and watch.
The new season is captured in essential news about autumn’s trends and launches in clothing, accessories, footwear, cosmetics, skincare and fragrance. Stories on the best in design, travel food and drink round out our editorial mix.
SPECIAL EXECUTIONS DEADLINE: Monday, April 25
BOOKING DEADLINE: Thursday, August 4
MATERIAL DEADLINE: Wednesday, August 10
PUBLICATION DATE: Friday, September 9
November 2022
Holiday Fashion & Entertaining
For a fashionable festive season and inspired gifting, we help readers navigate the holidays with ease. Our themed gift guides will cover fashion for women and men, beauty and grooming, art and design, travel, food and drink.
Home decor coverage focuses on prepping your space for any December occasion while food and drink stories capture the recipes, vintages and cocktails that bring comfort and joy.
SPECIAL EXECUTIONS DEADLINE: Monday, July 11
BOOKING DEADLINE: Thursday, October 20
MATERIAL DEADLINE: Wednesday, October 26
PUBLICATION DATE: Friday, November 25
Take the next step.
Get complete information about how partnering with the Globe Media Group builds your strongest connection to Canada.
351 King Street East, Suite 1600
Toronto, M5A 0N1
1-866-999-9237
advertising@globeandmail.com
© 2020 The Globe and Mail. All Rights Reserved.