Ideas & Insights
New Lions and submission deadlines for Cannes Lions 2022
Cannes Lions: The International Festival of Creativity is roaring back in 2022 While the Festival is not for six months, it’s time for the[...]
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Five Questions for Shaenie Colterjohn, Group Client Director
Shaenie Colterjohn, a Group Client Director at The Globe, shares her perspective and insights on how marketing partnerships with publishers build[...]
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Best of 2021: 3 programs we're proud of
When a new year begins, it's always a great time to look back at standout projects and programs that rise above the others While The[...]
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Trending: Independence
By Devon MacDonald, President, Cairns Oneil A shift has happened in the world, culture, and industry Brands, agencies, and people are craving[...]
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Every Advertiser Should Back “No Pitch December”
By Ian Darby, Content Editor, ICA Agency selection needn’t be an opaque process governed by misunderstandings and misjudgements At the ICA[...]
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You Will Never…Overcome Culture Barriers
The ICA’s new series, You Will Never, is designed to offer encouragement and inspiration in the face of criticism or adversity in or out of[...]
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The Canadian Media Manifesto: supporting a healthy, responsible media ecosystem
We spoke with Shannon Lewis, President of CMDC to explore why now is the right time for the media community to pledge their commitment to the[...]
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Five Questions for Jessica Robinson, Content Strategist
Jessica Robinson, Globe Content Studio’s Content Strategist shares why content marketing needs to provide authentic value to connect with audiences.
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Gen Z vs. Millennials?
By Kieran Miles, SVP, Strategy, Mediacom Canada Marketers are missing the only point that matters: if you’re in the business of young adults,[...]
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