Globe Alliance RGB

Globe Alliance is a curated, digital network of premium, brand-safe partners, engaging quality audiences across a portfolio of interests and topics.

From strategy to creative development to audience targeting, we offer purpose-built solutions to support your full-funnel marketing objectives.

Connect to Canada Exclusively access 20 million Canadians across our network of world class sites

Connecting with your audiences – in premium environments like ours – strongly benefits how consumers perceive and respond to your brand.

Choose who, what, where and when Create powerful marketing programs with sophisticated audience targeting and premium branding opportunities, including a range of high impact sponsorships.

  • Audience-Auto-Buyer
  • Audience-Coffee-and-Mobile
  • Audience-Business-Woman-1

Buy your audiences

Target your ideal audience segments, such as Auto Enthusiasts or Business Decision Makers, across multiple publishers

  • alliance site

Buy your sites

Exclusively access our world-class publisher’s Canadian audiences with premium branding opportunities in top quality, brand-safe sites

  • Alliance channel news
  • Alliance channel business
  • Alliance channel finance
  • Alliance channel travel
  • Alliance channel womenslifestyle
  • Alliance channel fashionstyle
  • Alliance channel menslifestyle

Buy your channels

Increase your scale and reach in relevant content channels, including News, Business, Automotive, Style and Entertainment.

Enhance your marketing tactics Deliver advanced, full-funnel marketing programs that attract and engage your target consumers.

Impactful Creative

Globe Alliance

Make the most of strong audience engagement with our high impact creative formats.

Choose from standard IAB and custom, site-specific formats to gain new levels of awareness, interaction and conversion. 

Engaging Native

Globe Alliance

Deliver highly relevant and optimized content marketing alongside Globe Alliance editorial.

Achieve stronger consumer engagement within powerful context that builds consumer affinity for your brand.

Immersive Video

Globe Alliance

Showcase your brand in video across The Globe and our Alliance partners.

Present your messaging in pre-roll and out-stream delivery to build strong brand awareness.

Deliver on your marketing KPIs Optimize your marketing effectiveness and drive greater efficiency with our performance platforms

Managed Performance

Drive stronger consumer response through our actively-managed marketing programs, achieving your KPIs across Globe Alliance and our network of extended premium inventory.

Programmatic

Access our Programmatic Exchange trading platform to access Alliance display and video inventory in premium environments that are highly beneficial to your brand perception.

Tap into the power of Globe Alliance Let's make sure your next campaign is your most successful one yet.

WESTERN CANADA

1.604.631.6608
EMAIL US
WESTERN CANADA

TORONTO

1.866.999.9237
EMAIL US
NATIONAL, ONTARIO & MANITOBA

EASTERN CANADA

1.800.363.7526
EMAIL US
OTTAWA REGION, QUEBEC & ATLANTIC

USA AND INTERNATIONAL

1.212.426.5932
EMAIL US
OUTSIDE CANADA

CannesTGAM19_white

351 King Street East, Suite 1600
Toronto, M5A 0N1
advertising@globeandmail.com 

© 2019 The Globe and Mail. All Rights Reserved.

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