Globe Alliance RGB

Connect your brands to quality Canadian audiences, at scale, across Globe Alliance, our premium digital network of the world’s best news, business and lifestyle sites.

From audience targeting to contextual alignment, automated buys to creative development, partner with us to achieve your full-funnel marketing objectives.

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Globe Alliance welcomes our newest partner, ESPN.

We are thrilled to welcome world-class Sports and Entertainment site ESPN as the newest partner in our Globe Alliance network.

Access ESPN’s superior Canadian audiences and an abundance of advertising opportunities, exclusively through the Globe Media Group.

 

Connect to Canada Access 20.6 million Canadians across our network of world class sites

Connecting with your audiences – in premium environments like ours – strongly benefits how consumers perceive and respond to your brand.

Source: Comscore Media Metrix Multi-Platform, Unduplicated Total UVs: Globe Alliance, ESPN.com, Mobile App and ESPNcricinfo, July-Sep (Q3) 2020 Avg

Deliver on your marketing KPIs Optimize your effectiveness by connecting directly through tailored sponsorships or within our automated programmatic platform

Alliance Sponsorships

Deliver impactful, contextually-aligned marketing campaigns by delivering your brand within the ideal high-impact editorial sponsorships.

Alliance Programmatic

Access our Programmatic Exchange trading platform to access Alliance display and video inventory in premium environments that are highly beneficial to your brand perception.

Choose who, what, where and when Create powerful marketing programs with sophisticated audience targeting and premium branding opportunities, including a range of high impact sponsorships.

  • Audience-Auto-Buyer
  • Audience-Coffee-and-Mobile
  • Audience-Business-Woman-1

Buy your ideal audiences

Target your highest value audience segments, such as Business Decision Makers or Auto Purchase Intenders, across multiple publishers

  • alliance site

Buy your ideal sites

Exclusively access our world-class publisher’s Canadian audiences with premium branding opportunities in top quality, brand-safe sites

  • Alliance channel news
  • Alliance channel business
  • Alliance channel finance
  • Alliance channel travel
  • Alliance channel womenslifestyle
  • Alliance channel fashionstyle
  • Alliance channel menslifestyle

Buy your ideal channels

Increase your scale and reach in relevant content channels, including News, Business, Automotive, Style and Entertainment.

Enhance your marketing tactics Deliver advanced, full-funnel marketing programs that attract and engage your target consumers.

Immersive Video

Showcase your brand in video across The Globe and our Alliance partners.

Present your messaging in pre-roll and out-stream delivery to build strong brand awareness.

Impactful Creative

Make the most of strong audience engagement with our high impact creative formats.

Choose from standard IAB and custom, site-specific formats to gain new levels of awareness, interaction and conversion. 

Tap into the power of Globe Alliance Let's make sure your next campaign is your most successful one yet.

WESTERN CANADA

1.604.631.6608
EMAIL US
WESTERN CANADA

TORONTO

1.866.999.9237
EMAIL US
NATIONAL, ONTARIO & MANITOBA

EASTERN CANADA

1.800.363.7526
EMAIL US
OTTAWA REGION, QUEBEC & ATLANTIC

USA AND INTERNATIONAL

1.212.426.5932
EMAIL US
OUTSIDE CANADA

GMGFTR

351 King Street East, Suite 1600
Toronto, M5A 0N1
advertising@globeandmail.com 

© 2020 The Globe and Mail. All Rights Reserved.

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