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Globe Drive

Your perfect marketing vehicle

The Globe’s automotive coverage has built our trusted reputation as an essential resource to guide the car buying and ownership experience. Each week, we deliver authoritative, independent reviews and explore emerging trends, making us both an engaging read and a valuable buying guide for our readers.

Globe Drive runs on Fridays, as a stand-alone section in our Metro edition.

High-profile features

Drive features Canada’s best line-up of automotive journalists, who deliver engaging, insightful and entertaining articles.

  • Main feature – exploring auto trends and opinions
  • Curbed – Matt Bubbers on automotive trends
  • Classic Cars – collectables and cars with character
  • Lou’s Garage – Lou Trottier provides mechanical advice

In-depth reviews

Each week, we feature the latest new car reviews and recommendations – from small cars to luxury vehicles – technology, entertainment and travel.

  • Face Off – comparing two vehicles in the same segment
  • A Week With – exploring the true ownership experience
  • Buying Used – how used cars meet specific owner needs
  • Deals of the Week – Unhaggle’s CEO, Andrew Tai delivers new car deals, highlighting incentives and offers for in-market buyers

Special editions

Attract an audience of engaged readers and in-market vehicle shoppers in our focused sections and special reports, throughout the year.

Custom vehicles

Partner with us to build unique sponsorships, produce your branded media and integrate direct marketing into highly effective campaigns.

Convert our readers into your buyers

We’ve implemented new technology to help convert more readers into prospective buyers

Our Drive site features Unhaggle, a seamless purchasing experience for car buyers to explore your models and navigate directly to a great deal.

Globe Drive

Upcoming sponsorships

Find your ideal sponsorships in our business and finance calendar

Explore our
automotive hub

Connect to Canada in our editorial features, special reports, sponsor content and events

Experience Drive online

Read articles and potential digital extensions to your sponsorships

Contact us

Globe Media’s experienced team is ready to assist you in planning, deploying and measuring your next campaign.

Globe Drive

351 King Street East, Suite 1600
Toronto, M5A 0N1
advertising@globeandmail.com 

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