The Globe and Mail, Canada’s official representative for the Cannes Lions International Festival of Creativity, unveiled the names of the Canadian advertising professions selected as jurors for the 2017 Festival.
This year, Cannes Lions has reduced the number of juries to enhance the quality of judging by allowing juries to engage in richer, more meaningful discussion. As well, due to the high volume of entries, a shortlist jury will now conduct the first round of judging for the Direct, Promo and Media categories. Finalists will be judged by the awarding jury in Cannes. The Lions have also reduced jury sizes across many categories.
Luc Du Sault – Partner, Creative Director, lg2 – Film Jury
Annie Tat – Senior User Experience Architect, Critical Mass – Digital Craft Jury
Jordan Doucette – Chief Creative Officer, Taxi – Cyber Jury
Marie-Elaine Benoit – Creative Director, Sid Lee – Design Jury
Steve Persico – Group Creative Director, Leo Burnett – Radio Jury
Cathy Collier – CEO, OMD – Media Shortlist
Peter Ignazi – Chief Creative Officer, Cossette – Direct Shortlist
Rob Sweetman – Founder, Creative Director, 123W – Promo Shortlist
“Despite the reduction in overall jury sizes across the Lions categories, we’re pleased that Canada continues to have strong representation on the juries,” said Andrew Saunders, Chair of the Canadian Cannes Advisory Board and Chief Revenue Officer at The Globe and Mail. “Cannes has a rigorous and lengthy selection process for the juries, so this exemplifies that the knowledge and expertise in the Canadian marketplace is respected on the global stage.”
To ensure that judges are well placed across the juries, the jury selection process uses country nominations, which The Globe and Mail submitted in consultation with the Canadian Cannes Advisory Board, as well as nominations from each agency network, and past Cannes Lions wins.