Skip to content

The Globe Influencer Network

Achieve your
marketing objectives

Amplify your marketing with our exclusive group of Canadian content producers and social media experts, hand-selected by The Globe and Mail

Choose from our list
of influencers

Who will create custom content. You will have final approval of content and ability to run adjacent.

Drive your marketing effectiveness

Influencers will also use their own channels to create additional content that drives impressions and organic traffic to the content on Globe channels

Boost your marketing response

Paid social media amplification of both the Globe-hosted and influencer content is used to amplify reach to targeted audiences

Where influence lives

Unlike typical influencer networks, which only offer access to an influencer’s own channels, the Globe Influencer Network leverages our print and online platforms to further enhance content programs with increased reach and brand alignment.

Where influence lives

Unlike typical influencer networks, which only offer access to an influencer’s own channels, the Globe Influencer Network leverages our print and digital platforms to further enhance reach and brand alignment.

Detailed campaign reporting

Ensures you know your program is delivering against KPI’s.

Over 30 measurable campaign attributes include:

  • Page Views/CTR
  • Time on content
  • Engagement rate
  • Earned views
  • Sharing lift/Total shares
  • Scroll depth/Completion rate
  • Full integration with MOAT engagement analytics

Make sure your marketing delivers

For complete information and help with your next performance campaign please get in touch!
Let’s make it the most successful one yet.

Contact us

Please contact Brian Batenburg for more details

bbatenburg@globeandmail.com | 416-585-5617

The Globe Influencer Network

351 King Street East, Suite 1600
Toronto, M5A 0N1
advertising@globeandmail.com 

© 2021 The Globe and Mail. All Rights Reserved.