Category: Blog Post
Advertise with The Globe and Mail
One Page
Features: A Strong visual unit that dominates the centre of the page and captures reader attention.
Benefits: The format delivers brand messaging with high visual impact and enables creative use of the space to enhance messaging on brand/product features.
Two Page
Features: Configure to suit your creative messaging, either as a full-page spread across both pages or a floating banner through the centre, or foot of the page.
Benefits: Provides strong impact for displaying your brand message within our engaging editorial content.
Across our sections, you deliver your messaging – in a prime reading location – in an engaging, memorable format.
One Page
Features: A dynamic, creative format for delivering creative messaging to catch the reader’s eye.
Benefits: Engage readers with this interactive format and build a high impact creative presence – with large, focused interior space for your creative messaging.
Notes:
Two Page
Features: Strong visual form that attracts reader attention across two pages.
Benefits: Built into our high profile Globe editorial the left-to-right reading experience builds strong audience attention, taking advantage of time spent reading the page.
The format delivers brand messaging with high visual impact and enables creative use of the space to enhance messaging on brand/product features.
Two Page Spread
Features: Present your creative messaging within opening panels on the front of our newspaper section covers.
Benefits: Engage readers with this interactive format and build a high impact creative presence – with large, focused interior space for your creative messaging.
One Page
Features: A2 is the inside front page of our newspaper, and is reserved for luxury and premium brand advertising. Printed on glossy stock on Saturdays.
Benefits: Known for featuring premium brands, it’s a highly effective way to reach affluent readers.
Two Page
Features: Execution begins on left page with upper 2/3 banner and continues on consecutive right page with lower 1/3 banner.
Benefits: Delivers visual dominance over 2 pages, catching readers’ attention and providing interesting space for creative that tells a connected story.
One Page
Features: Two 2-column vertical banners frame the left and right side of the page.
Benefits: Surrounding Globe editorial allows your brand to benefit from reader time spent on the page.
Visual form attracts reader interest and enables creative, engaging storytelling.
One Page
Features: 1/6 banner at top of page,
1/3 banner at bottom of same page.
Benefits: Owning the exclusive ads on a page increases the interest in and impact of brand messaging.
Delivery surrounding our editorial content increases reader time on the page and exposure for your advertising.
Two Page
Features: Two vertical panels frame each side of a centrespread feature story.
Benefits: Surrounding high profile Globe editorial features delivers strong audience attention and time spent reading the page.
The format naturally attracts reader interest and enhances brand creative for setup/ payoff messaging or related products.
Jan-16-2018
Feb-13-2018
Mar-13-2018
Apr-10-2018
May-08-2018
Jun-12-2018
Jul-10-2018
Aug-14-2018
Sep-11-2018
Oct-09-2018
Nov-13-2018
Dec-11-2018
Dec-26-2017
Jan-23-2018
Feb-20-2018
Mar-20-2018
Apr-17-2018
May-22-2018
Jun-19-2018
Jul-24-2018
Aug-21-2018
Sep-18-2018
Oct-23-2018
Nov-20-2018
Jan-02-2018
Jan-30-2018
Feb-27-2018
Mar-27-2018
Apr-24-2018
May-29-2018
Jun-26-2018
Jul-31-2018
Aug-28-2018
Sep-25-2018
Oct-30-2018
Nov-27-2018
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Lorem ipsum dolor sit amet, consectetuer adipiscing elit. Donec odio. Quisque volutpat mattis eros. Nullam malesuada erat ut turpis. Suspendisse urna nibh, viverra non, semper suscipit, posuere a, pede.
Lorem ipsum dolor sit amet, consectetuer adipiscing elit. Donec odio. Quisque volutpat mattis eros. Nullam malesuada erat ut turpis. Suspendisse urna nibh, viverra non, semper suscipit, posuere a, pede.
Lorem ipsum dolor sit amet, consectetuer adipiscing elit. Donec odio. Quisque volutpat mattis eros. Nullam malesuada erat ut turpis. Suspendisse urna nibh, viverra non, semper suscipit, posuere a, pede.
Lorem ipsum dolor sit amet, consectetuer adipiscing elit. Donec odio. Quisque volutpat mattis eros. Nullam malesuada erat ut turpis. Suspendisse urna nibh, viverra non, semper suscipit, posuere a, pede.
Lorem ipsum dolor sit amet, consectetuer adipiscing elit. Donec odio. Quisque volutpat mattis eros. Nullam malesuada erat ut turpis. Suspendisse urna nibh, viverra non, semper suscipit, posuere a, pede.
Lorem ipsum dolor sit amet, consectetuer adipiscing elit. Donec odio. Quisque volutpat mattis eros. Nullam malesuada erat ut turpis. Suspendisse urna nibh, viverra non, semper suscipit, posuere a, pede.
Lorem ipsum dolor sit amet, consectetuer adipiscing elit. Donec odio. Quisque volutpat mattis eros. Nullam malesuada erat ut turpis. Suspendisse urna nibh, viverra non, semper suscipit, posuere a, pede.
Lorem ipsum dolor sit amet, consectetuer adipiscing elit. Donec odio. Quisque volutpat mattis eros. Nullam malesuada erat ut turpis. Suspendisse urna nibh, viverra non, semper suscipit, posuere a, pede.
Lorem ipsum dolor sit amet, consectetuer adipiscing elit. Donec odio. Quisque volutpat mattis eros. Nullam malesuada erat ut turpis. Suspendisse urna nibh, viverra non, semper suscipit, posuere a, pede.
Lorem ipsum dolor sit amet, consectetuer adipiscing elit. Donec odio. Quisque volutpat mattis eros. Nullam malesuada erat ut turpis. Suspendisse urna nibh, viverra non, semper suscipit, posuere a, pede.
Lorem ipsum dolor sit amet, consectetuer adipiscing elit. Donec odio. Quisque volutpat mattis eros. Nullam malesuada erat ut turpis. Suspendisse urna nibh, viverra non, semper suscipit, posuere a, pede.
Lorem ipsum dolor sit amet, consectetuer adipiscing elit. Donec odio. Quisque volutpat mattis eros. Nullam malesuada erat ut turpis. Suspendisse urna nibh, viverra non, semper suscipit, posuere a, pede.
Lorem ipsum dolor sit amet, consectetuer adipiscing elit. Donec odio. Quisque volutpat mattis eros. Nullam malesuada erat ut turpis. Suspendisse urna nibh, viverra non, semper suscipit, posuere a, pede.
Lorem ipsum dolor sit amet, consectetuer adipiscing elit. Donec odio. Quisque volutpat mattis eros. Nullam malesuada erat ut turpis. Suspendisse urna nibh, viverra non, semper suscipit, posuere a, pede.
Lorem ipsum dolor sit amet, consectetuer adipiscing elit. Donec odio. Quisque volutpat mattis eros. Nullam malesuada erat ut turpis. Suspendisse urna nibh, viverra non, semper suscipit, posuere a, pede.
Lorem ipsum dolor sit amet, consectetuer adipiscing elit. Donec odio. Quisque volutpat mattis eros. Nullam malesuada erat ut turpis. Suspendisse urna nibh, viverra non, semper suscipit, posuere a, pede.
Lorem ipsum dolor sit amet, consectetuer adipiscing elit. Donec odio. Quisque volutpat mattis eros. Nullam malesuada erat ut turpis. Suspendisse urna nibh, viverra non, semper suscipit, posuere a, pede.
Lorem ipsum dolor sit amet, consectetuer adipiscing elit. Donec odio. Quisque volutpat mattis eros. Nullam malesuada erat ut turpis. Suspendisse urna nibh, viverra non, semper suscipit, posuere a, pede.
Lorem ipsum dolor sit amet, consectetuer adipiscing elit. Donec odio. Quisque volutpat mattis eros. Nullam malesuada erat ut turpis. Suspendisse urna nibh, viverra non, semper suscipit, posuere a, pede.
Lorem ipsum dolor sit amet, consectetuer adipiscing elit. Donec odio. Quisque volutpat mattis eros. Nullam malesuada erat ut turpis. Suspendisse urna nibh, viverra non, semper suscipit, posuere a, pede.
Lorem ipsum dolor sit amet, consectetuer adipiscing elit. Donec odio. Quisque volutpat mattis eros. Nullam malesuada erat ut turpis. Suspendisse urna nibh, viverra non, semper suscipit, posuere a, pede.
Lorem ipsum dolor sit amet, consectetuer adipiscing elit. Donec odio. Quisque volutpat mattis eros. Nullam malesuada erat ut turpis. Suspendisse urna nibh, viverra non, semper suscipit, posuere a, pede.
Lorem ipsum dolor sit amet, consectetuer adipiscing elit. Donec odio. Quisque volutpat mattis eros. Nullam malesuada erat ut turpis. Suspendisse urna nibh, viverra non, semper suscipit, posuere a, pede.
Lorem ipsum dolor sit amet, consectetuer adipiscing elit. Donec odio. Quisque volutpat mattis eros. Nullam malesuada erat ut turpis. Suspendisse urna nibh, viverra non, semper suscipit, posuere a, pede.
Lorem ipsum dolor sit amet, consectetuer adipiscing elit. Donec odio. Quisque volutpat mattis eros. Nullam malesuada erat ut turpis. Suspendisse urna nibh, viverra non, semper suscipit, posuere a, pede.
Lorem ipsum dolor sit amet, consectetuer adipiscing elit. Donec odio. Quisque volutpat mattis eros. Nullam malesuada erat ut turpis. Suspendisse urna nibh, viverra non, semper suscipit, posuere a, pede.
Lorem ipsum dolor sit amet, consectetuer adipiscing elit. Donec odio. Quisque volutpat mattis eros. Nullam malesuada erat ut turpis. Suspendisse urna nibh, viverra non, semper suscipit, posuere a, pede.
Lorem ipsum dolor sit amet, consectetuer adipiscing elit. Donec odio. Quisque volutpat mattis eros. Nullam malesuada erat ut turpis. Suspendisse urna nibh, viverra non, semper suscipit, posuere a, pede.
Lorem ipsum dolor sit amet, consectetuer adipiscing elit. Donec odio. Quisque volutpat mattis eros. Nullam malesuada erat ut turpis. Suspendisse urna nibh, viverra non, semper suscipit, posuere a, pede.
Lorem ipsum dolor sit amet, consectetuer adipiscing elit. Donec odio. Quisque volutpat mattis eros. Nullam malesuada erat ut turpis. Suspendisse urna nibh, viverra non, semper suscipit, posuere a, pede.
Lorem ipsum dolor sit amet, consectetuer adipiscing elit. Donec odio. Quisque volutpat mattis eros. Nullam malesuada erat ut turpis. Suspendisse urna nibh, viverra non, semper suscipit, posuere a, pede.
Lorem ipsum dolor sit amet, consectetuer adipiscing elit. Donec odio. Quisque volutpat mattis eros. Nullam malesuada erat ut turpis. Suspendisse urna nibh, viverra non, semper suscipit, posuere a, pede.
Lorem ipsum dolor sit amet, consectetuer adipiscing elit. Donec odio. Quisque volutpat mattis eros. Nullam malesuada erat ut turpis. Suspendisse urna nibh, viverra non, semper suscipit, posuere a, pede.
Lorem ipsum dolor sit amet, consectetuer adipiscing elit. Donec odio. Quisque volutpat mattis eros. Nullam malesuada erat ut turpis. Suspendisse urna nibh, viverra non, semper suscipit, posuere a, pede.
Lorem ipsum dolor sit amet, consectetuer adipiscing elit. Donec odio. Quisque volutpat mattis eros. Nullam malesuada erat ut turpis. Suspendisse urna nibh, viverra non, semper suscipit, posuere a, pede.
Lorem ipsum dolor sit amet, consectetuer adipiscing elit. Donec odio. Quisque volutpat mattis eros. Nullam malesuada erat ut turpis. Suspendisse urna nibh, viverra non, semper suscipit, posuere a, pede.
Lorem ipsum dolor sit amet, consectetuer adipiscing elit. Donec odio. Quisque volutpat mattis eros. Nullam malesuada erat ut turpis. Suspendisse urna nibh, viverra non, semper suscipit, posuere a, pede.
Lorem ipsum dolor sit amet, consectetuer adipiscing elit. Donec odio. Quisque volutpat mattis eros. Nullam malesuada erat ut turpis. Suspendisse urna nibh, viverra non, semper suscipit, posuere a, pede.
Lorem ipsum dolor sit amet, consectetuer adipiscing elit. Donec odio. Quisque volutpat mattis eros. Nullam malesuada erat ut turpis. Suspendisse urna nibh, viverra non, semper suscipit, posuere a, pede.
Leaderboard: 728×90 | Desktop / Tablet
A compact unit with high visibility that can also expand full-screen to deliver a rich-media experience.
Brands take advantage of this unit’s premium position to promote their products.
IN-APP CANVAS: 1024×600, 768×600 and 300×600
Tablet and Phone – Globe News App only
This large format in App unit is ideal for displaying a mix of rich media elements: video, photo galleries, dynamic article/social feeds etc.
Brands capture reader attention with a dynamic unit the can feature multiple products and promotions.
BILLBOARD: 970×250 | Desktop / Tablet
The Billboard is unmissable, providing excellent initial impact due to its high positon on the page. Video and photo galleries are some of the most popular rich-media elements featured in unit.
Brands achieve high visibility and attention in a dynamic, premium position unit.
HERO: RESPONSIVE | Desktop / Tablet / Phone
These full-width high impact units dominate the screen and are optimized to seamlessly scale in size and layout across all screens to display rich media content.
Brands take advantage of this responsive ad unit to drive their brand messages and promotions in premium ad positions.
HALF-PAGE: 300×600 | Desktop / Tablet / Phone
This large format unit creates strong visual messaging and can expand full-screen (lightbox) to reveal engaging rich-media features such as interactive articles, photo galleries and video.
These versatile units offer high visibility and enable brands to create a dynamic showcase for their stories and products.
PORTRAIT: 300×1050 | Desktop
The Portrait offers a large vertical space to build engaging messaging with rich media such as video, photo galleries dynamic article/social feeds etc.
Brands achieve a commanding presence allowing them to promote multiple features in the unit to capture reader attention as they scroll-down article content.
BOX: 300×250 | Desktop / Tablet / Phone
Though compact in size the box ad can expand full-screen (lightbox) to display an immersive brand experience.
Brands deliver their message seamlessly across all platforms.
INTERSCROLLER | Phone
Two types of high impact mobile responsive units: The Vertical Video Interscroller is a 15 second video-only unit that auto-plays and expands full screen on phone as the user swipes through content. The unit seamlessly captures reader attention.
The standard Interscroller displays mixed media elements, e.g. articles, photo gallery and video.
These units enable brands to create a full screen content experience which dominates reader attention as they consume mobile content.
CANVAS: RESPONSIVE, 1024×600, 768×600, 300×600 | Desktop / Tablet / Phone
Designed for maximum impact, the Canvas unit engages readers as they scroll through articles. It is the largest custom ad unit offered on the Globe website.
The Canvas is ideal for displaying a mix of rich media elements: video, photo galleries, dynamic article/social feeds, polls/surveys, games, calculators and interactive maps etc.
Brands create deep engagement through this big and bold custom unit which is displayed directly in editorial articles.
Height/ Depth/ Width – Page(s): Min 3 1/2 – Max 6 7/8″
Margin/ Gutter): 3/8″
Height/ Depth – All pages: 10 3/4″ Trim
Width – Pages: 7 7/8″ Trim
Height/ Depth – All pages: 10 3/4″ Trim
Width – Pages:
Page(s): 7 7/8″ Trim
Binding Lip: 3 1/2″
Height/ Depth – All pages: 5 1/2″
Width – Page(s):
Front: 5 7/8″
Flap/ Gate: 3 1/2″
Live Area: 4 7⁄8″W x 3 1⁄16″D
* Must be folded back. Please provide folded back
Height/ Depth – All pages: 11″ including 1/4″ head & foot trim
Width – Page(s):
Front: 7 1/2″
Flap/ Gate: 3 1/2″
Fold/ Flap: 1 3/4″
8 pages left hand, if centre to the magazine 2 X 4 page gatefold if between 2 sections
Height/ Depth – All pages: 10 3/4″
Width: 7 5/8″ & 7 3/8″
6 pages left hand, if centre to the magazine 1 X 4 page gatefold in low folio if between 2 sections
Height/ Depth – All pages: 10 3/4″
Width – Pages:
Front/ Back: 7 5/8″
Pages: 7 7/8″ & 7 3/8″
4 pages gatefold if centre to the magazine 2x 2 pages if between 2 sections
Height/ Depth – All pages: 10 3/4″
Width – Pages: 7 3/8″ & 7 5/8″
* Front view only
Height/ Depth – All pages: 11″ including 1/4″ head & foot trim
Width – Pages:
Front: 7 1/4″
Flap/ Gate: 3 1/2″
1/3 Gate: 5 1/8″
Height/ Depth – All pages: 11″ including 1/4″ head & foot trim
Width – Pages:
Front/ Back Face: 7 1/4″
Front/ Back Pages: 7 5/8″
1/3 Gates: 5 1/8″
Ad wraps around cover
Height/ Depth – All pages: 10 3/4″ head & foot trim
Width – Pages: 7 7/8″ & 7 5/8″
1/3 Page: 4″
6 pages left hand, if centre to the magazine 1 X 4 page gatefold in low folio if between 2 sections
Height/ Depth – All pages: 11″ including 1/4″ head & foot trim
Width – Pages:
Cover/ IFC: 7 1/2″
Front/ Back Face: 7 3/8″
French Door specifications are the same for both internal and cover executions.
Height/ Depth – All pages: 11″ including 1/4″ head & foot trim
Width – Pages:
Pages 1 & 2: 7 5/8″
Pages 3 – 6: 7 7/8″
Gates A/ B – Front/ Back: 4 1/4″
Bleed: 1/8″
Lap: 1/4″
‘Bleed’ and ‘Lap’ measurements are for front and centre of the magazine only
The Globe and Mail’s ICC Profile, used for profiling colour images, is available for download. Follow our step-by-step instructions to convert your images to the best CMYK profile for newspaper printing at The Globe and Mail.
Also download Acobe Acrobat Distiller Job Options for version 4.0, 5.0 and 6.0 to load directly into your Acrobat Distiller software.
PDFs available here explain the two electronic methods that can be used to submit ads to The Globe and Mail: via AdsForward or the FTP site. Step-by-step instructions are also included.
