An event every month that begins at 12:00am on day 16 of the month, repeating until December 17, 2020
Create a high-value webcast to showcase your brand's expertise, in collaboration with the Globe Content Studio.
Hosted by the Globe Content Studio and integrating your thought-leaders, business influencers or industry experts, Globe Webcasts connect your brand with our tuned-in audience in intimate, authentic and rewarding ways.
Webcasts enable your brand to demonstrate expertise and strengthen trust, and to directly benefit from the halo effect of partnering with The Globe.
For marketers, webcasts are hugely effective platforms to engage your highest-value consumer prospects, by exploring and discussing the issues and opportunities surrounding every aspect of their community, social, professional and personal lives. Themes can be developed to appeal to both B2B and B2C audiences, exploring topics such as: leadership and management strategies, driving digital transformation, E-commerce and delivering optimal online customer experiences, managing personal finances, ensuring health and wellness during stressful times. In addition, you can align your event sponsorship with timely, relevant Globe editorial initiatives or as a natural extension of your content marketing programs.
Tap into The Globe’s unmatched convening power.
We’ll attract a high-value audience: actively building strong profile to drive sign-ups for your webcast, 2-weeks ahead of the event date
We’ll engage viewers in rewarding discussion: with the option for participants to engage by taking polls or asking questions to join the discussion
We’ll amplify your marketing impact: extending reach to more audiences and prospects, boosting engagement with the recorded Webcast, and any related, sponsor article coverage
Build your consumer connection with high-impact brand integration.
Hosted on The Globe’s web-conferencing platform, we’ll deliver clear, impactful branding through a “brought to you by” and brand messaging, read by the host and embedded in the webcast, ensuring your long-term association with the content. We’ll record your Webcast event, enabling you to extend your reach, and sustain ongoing audience engagement with the content, from post-event promotion.
All webcast promotional materials and the event landing page will be co-branded
Include your expert panelists in the conversation to demonstrate your expertise and insights
To access more information and to discuss how we can build an effective Webcast event strategy together, please contact your Globe representative.