You need to connect with your target consumers. We do that.
Our growing audience of over 9 million monthly readers may just surprise you: it’s younger, more diverse and includes more women than you may have thought.
Our readers are younger than you think
The Globe and Mail boasts a growing audience of young up-and-comers and Millennials. And of course, we still enjoy a loyal following of the readers you’ve come to expect.
Weekly print and digital total: 3,610,000*
2X more readers aged 18-34 vs. 64+
2/3 of our audience is under 50
*NADbank 2013 A18+ Globe markets
Our Millennial readership is growing
We can connect you to over 1,000,000 Millennials every week, who make up 31% of our audience.
A18-34 Weekly Print +16%
A18 – 34 Online Unique Visitors +55%
PMB /comScore Spring Fusion Study 2011 and 2014 A18-34
Strong growth in our female readership
Since 2011, The Globe is the only news brand to show a growth in women and mom readership across our platforms.
*PMB/comScore Fusion A18+ National Base Spring 2014 vs Spring 2011
Reach MOPES and so much more
While The Globe is still the only choice to connect with Canada’s business managers, we’re also an excellent way to reach a broad spectrum of business leaders in white-collar professions.
Occupation of weekly print and digital readers
*NADbanks 2013 A18+Globe Mkts